The Reality Institute

Apple’s Top Secret Mixed Reality & Reality Computing Lab

apple 3D printing logo

Today, in a market report, Piper Jaffrays analyst Gene Munster predicted that Apple was working on augmented reality, evidenced by the tech giant’s acquisition of AR software firm Metaio and, more recently, a lead sound engineer from Microsoft’s HoloLens.  On 3D Printing Industry, I explore Apple’s likely research into reality computing and its relationship to other tech companies also entering the space.

3 Responses to “Apple’s Top Secret Mixed Reality & Reality Computing Lab”
  1. tim grice 19 November 2015 at 12:37 am #

    Michael , very much enjoying your commentary on the rapidly emerging 3D space. Would very much appreciate any guidance you can provide to well researched/informative presentations or papers on reality computing . Have had a good look at Autodesk which is helpful & have tried to find material from Rick Rundell from Autodesk without luck. Is there something from industry people / investment banks that you consider appropriate ?



  2. RealityIncCo 16 December 2015 at 6:16 pm #

    Hi Tim,

    Here is an interview we did with Rick Rundell at 3D Printing Industry (my day job):

    Also, if you search “mixed reality” on 3DPI, you can read about anything we’ve covered on the topic!

  3. RealityIncCo 16 December 2015 at 6:16 pm #

    Oops! Same link twice 🙁

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